The first Barbie all-female ticket


She Should Run and Barbie are partnering to deploy the power of visibility. Together, we released the first-ever President and Vice President Barbie set to help more girls to envision the possibilities of leadership from a young age.

If we want girls to believe they can become anything they want—including President or Vice President of the United States—then we need to work much more diligently to help them envision those dreams. And we need to provide the ongoing support and inspiration girls need to travel their own, unique pathways to achieving their dreams. 

Support girls leadership by heading over to and downloading the You Can Be A Leader activity guide to share with a young girl who you want to inspire. And show a young girl that she can lead by watching the You Can Be A Leader video together. 


You Can Be A Leader activity guide


Download (PDF)

You Can Be a Leader video 

Join She Should Run!