Barbie Is Inspiring Your Daughter to Be a Leader With Its President and Vice President Dolls

Posted by She Should Run on July 18, 2016 at 11:15 AM

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Barbie Is Inspiring Your Daughter to Be a Leader With Its President and Vice President Dolls
By Alessia Santoro

Barbie is inspiring girls everywhere by featuring the first all-female ticket with its new president and vice president dolls. According to the Girl Scout Research Institute, only 39 percent of girls say they want to be a leader, so Barbie has teamed up with She Should Run to start a conversation between parents and their daughters about leadership.

"At She Should Run, we believe that women of all backgrounds should have an equal shot at elected leadership positions and that our country will benefit from having a government with varied perspectives and experiences," said Erin Loos Cutraro, cofounder and CEO of She Should Run. "We are excited about partnering with the Barbie brand given its reach and influence to encourage girls everywhere to unlock their leadership potential."

The president and vice president dolls will come in pairs, all with varying physical appearances. Scroll through to see some of the sets ($25), which are available now, and pledge to support girl leadership by downloading the "You Can Be a Leader" worksheet.

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